Even though it is 68˚ at 4:30 am on December 11, people are preparing for the Christmas season and often that entails spending money on gifts, food and decoration this time of year. If you spend your money at a department store or supermarket, most of that money goes out of the area to middle men, trucking companies, China, Mexico…
If you spend the money on something produced locally and sold at a farmers market or many local shops, most of that money will be recirculated in the community.
We used to write on past due invoices at my old company, “Please pay us, so we can pay him, so he can pay you.” Money moves, and when you can help direct where it moves, it benefits friends and neighbors.
If 10% of the people in the greater Houston area spent $100 for locally produced Christmas goods this year, over $50 million would be recirculated in the local economy.
If 1% of the people in the greater Houston area were to spend $50 per week at a farm or farmers market for an entire year, that would contribute about $130 million per year to our local economy. That would support a lot of farms.
We consumers make a lot of decisions that effect our economy. We often complain about the federal reserve, congress and the jobs in America, but consumers choose where to spend some of their money. Don’t send money to China or Wall Street this year.
Invest in your local farms and shops.
Whether it is fruit trees, gift certificates, art, meat, cheese or vegetables, make sure some of it is locally produced.
Merry Christmas, Happy Hanukkah, Happy Holidays, Happy Kwanzaa, and enjoy the solstice.